Hemp Products Driving Retail Profits in 2025 | BakeBoxx Wholesale Survey

What Hemp & CBD Retailers Are REALLY Profiting From in 2025
700 stores surveyed. The results might surprise you.
“What should I stock next?”
It’s the question every shop owner, buyer, and manager is asking in 2025.
Margins are getting squeezed. New products are hitting the market daily. Customers are getting pickier.
And let’s be real — some products sit on shelves for months, while others fly out the door with triple-digit returns.
We wanted to get you real answers. So we surveyed 700 verified hemp retailers in key legal markets — including Florida, Texas, North Carolina, Tennessee, Georgia, Virginia, Ohio, and more — to uncover which hemp categories are driving the most retail profit this year.
And the results paint a clear picture of where the money is being made.
If you’re running a shop right now or buying inventory, this report is your cheat sheet for which products you should be doubling down on if you want to stay competitive and profitable.
The Pain Point: Why So Many Stores Are Struggling in 2025
Across the 700 stores we surveyed, one common theme emerged:
๐ Margins are getting tighter.
๐ Customer expectations are higher.
๐ Inventory mistakes are more expensive than ever.
You can’t afford to guess anymore.
Some categories — despite hype — just aren’t moving. We heard it over and over:
“We overstocked on X, and now we’re sitting on $5K of dead inventory.”
“Our customers are asking for more premium flower and disposables — we didn’t react fast enough.”
“Margins are razor thin on certain products — we’re fighting for scraps.”
If you’re seeing these same challenges in your business, you’re not alone.
But the good news?
The survey also revealed exactly which categories ARE still driving profits — and how much stores are making on them.
The Solution: Here’s What’s Working Right Now
Here’s what our 700-store survey found when we asked:
“What % of your sales and profits come from each category?”
๐ Top Categories Driving Retail Sales & Profits
Category | % of Sales | Average Retail Margin |
---|---|---|
Pre-Rolls | 25–30% | 60–70% |
Flower | 25–35% | 50–65% |
Disposables & Carts (combined) | 25–35% | 55–70% |
Edibles | 5–10% | 50–100%+ |
Other Products | 5–10% | Varies |
Source: BakeBoxx Wholesale Survey, 700 verified stores across FL, TX, NC, TN, VA, OH, IL. This is the average number of our results. If you would like to participate in our next survery please reach out to us directly.
Deep Dive: Where the Margins REALLY Are
1๏ธโฃ Pre-Rolls
25–30% of sales | 60–70% margin
Pre-rolls are the #1 profit driver for many stores right now.
They’re easy impulse buys, low inventory risk, and highly repeatable. Infused pre-rolls and premium multi-packs are seeing especially strong margins.
Example pricing:
Wholesale cost: $3–$5 per pre-roll
Typical retail price: $10–$15 per pre-roll
๐ That’s a gross margin of 60–70%+ per unit.
Pro tip: Stores that brand their pre-roll selection with premium packaging and clear strain details are pulling higher average ticket sales per customer.
Shop Pre-Rolls2๏ธโฃ THCA Flower
25–35% of sales | 50–65% margin
Flower is still king for driving foot traffic and big basket sizes.
Indoor THCA flower and premium exotics account for the highest margins and customer demand in 2025.
Example pricing:
Wholesale cost: varies widely, but around $3 per gram
Typical retail price: varies widely, but around $10 per gram
๐ Even after breakage, packaging, and shrinkage, many stores report net margins of 50–65% on premium flower.
Pro tip: Many top-performing stores are now featuring weekly flower drops to keep customers returning — and driving higher velocity.
Shop THCA Flower3๏ธโฃ Disposables & Carts
25–35% of sales | 55–70% margin
Vapes continue to be one of the highest ROI categories in hemp retail.
Disposables are now outselling carts in many markets thanks to convenience and flavor variety. But carts still perform well in regions with more experienced vape users.
Example pricing:
Disposable wholesale cost: $7–$12 per device
Typical retail price: $25–$40 per device
๐ Resulting in a 55–70%+ margin — and very high turn rates.
Pro tip: Brands with full panel COAs and legit packaging are winning trust and outselling no-name brands 3-to-1 in surveyed stores.
Shop Vapes4๏ธโฃ Edibles
5–10% of sales | 50–100%+ margin
While edibles aren’t as dominant as flower or vapes, they’re highly profitable and great for basket building.
Single-serve edibles and premium gummy packs are trending up, while mass-market cheap gummies are seeing lower turn.
Example pricing:
Single-serve edible wholesale cost: $3–$5
Retail price: $10–$15
๐ 50–100%+ margins — easy add-on at checkout.
Pro tip: Cross-merchandising edibles near pre-roll and vape displays increases average basket size by 15–25%.
Shop Edibles5๏ธโฃ Other Products
5–10% of sales | Mixed margins
This includes tinctures, topicals, and other niche items. While these categories are smaller, some high-margin opportunities exist for premium brands.
Stores reported that CBD topicals and high-end CBN sleep products are delivering above-average margins in certain demographics.
Shop Other ProductsWhy This Data Matters Right Now
In 2025, your store’s survival depends on prioritizing product categories that move fast and deliver strong margins.
Here’s why this matters today more than ever:
โ
THCA and hemp markets are getting more competitive
โ
Customer expectations for quality and price are rising
โ
Inflation and cost pressures are squeezing net profits
Smart inventory decisions = profit in your pocket.
The stores we surveyed that are outperforming their peers had 2–3 things in common:
-
They know their numbers — category % of sales and margins per SKU
-
They invest in premium product categories with verified COAs
-
They prioritize merchandising around what is actually moving
Guessing is not a strategy.
This data gives you the edge to make decisions that drive the bottom line.
How BakeBoxx Wholesale Can Help You Win in 2025
At BakeBoxx Wholesale, we built our catalog specifically around these top-performing categories because we listen to the data, not the hype.
Here’s how we help retailers and buyers like you:
โ
Top-tier THCA flower - curated indoor, exotics, and smalls with weekly fresh drops
โ
Premium pre-rolls - infused, multi-pack, and premium branded options
โ
Lab-tested disposables & carts - highest demand strains, proper packaging, full COAs
โ
Edibles - trending single-serve and premium gummy options
โ
Fast shipping, responsive service, and verified product quality
No fake hype. No gimmicks. Just what’s moving in real stores.
When you buy from BakeBoxx, you know you’re getting:
๐ The same products driving 25-35% of sales and 50-70%+ margins in stores across the country.
Final Takeaway: If You Want to Win in 2025…
Here’s the simple playbook based on this survey:
-
Focus inventory dollars on flower, pre-rolls, and disposables.
-
Run consistent rotations of fresh premium flower and new vape flavors.
-
Leverage edibles as easy add-ons to boost basket size.
-
Avoid chasing niche trends without proven turn and margin.
If your product mix is off, you’ll feel it in your P&L.
If it’s dialed in based on data like this... you win.
Ready to stock what’s moving?
๐ [Browse the BakeBoxx Wholesale catalog now.]
We keep it updated weekly with the exact categories and products driving profits in stores just like yours.
Smart stores are doubling down right now and you should too.
Create An Account Today!
Join our community today and let us handle the hard work! Say goodbye to boring, run-of-the-mill products and discover something truly specialโwe've got you covered every step of the way.
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Join our community today and let us handle the hard work! Say goodbye to boring, run-of-the-mill products and discover something truly specialโwe've got you covered every step of the way.
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